UNI.MI / WEBSITE OPERATIONS

More than a CMS. The website's operating layer.

Uni.Mi CMS connects content management to what the website actually does: media publishing, organic visibility, usage events, real-user performance, AI workflows, and leads.

The core is shared, while each workspace is configured around the site's content model, permissions, and maintenance plan.

A clean Uni.Mi CMS product view connecting analytics, performance, and leads into one business journey
One operating picture: where people arrived, what they experienced, and what became an inquiry.

THE ACTUAL WORKSPACES

Each workspace answers a different operational question.

Not a pile of charts. Every screen connects to an action on the website or a business decision.

01Advanced + Management+

ANALYTICS / EVENTS

Analytics and events

Acquisition sources, pages, interest events, and conversions are organized around a defined funnel, showing what people did rather than only how many arrived.

  • Channels and campaigns
  • Interest and CTA events
  • Journeys that led to an inquiry
02Advanced + Management+

REAL USER PERFORMANCE

Speed by device and resolution

Real-user metrics are retained by page, device type, and time window, with p75 and sample counts that prevent conclusions from a single measurement.

  • Core Web Vitals
  • Page and device segments
  • Performance regression signals
03Advanced + Management+

CONTENT / MEDIA

Structured content and media

Fields, categories, locales, and media assets reflect the real website structure. Approved publishing reaches the relevant public routes directly.

  • Business-specific content model
  • Media and locale versions
  • Draft, approve, and publish
04Advanced + Management+ / when relevant

SPECIALIZED CONTENT

Dedicated recipe operations

Suitable content products receive a deeper workflow for recipes, imagery, timing, ingredients, instructions, nutrition, quality, and publishing state.

  • Action-ready recipe cards
  • Completion and quality checks
  • Background OCR and AI jobs
05Management+

SEO / AI DISCOVERY

Organic visibility and assisted writing

Public page context and code meet Search Console data, previews, and a writing assistant that produces drafts for approval.

  • Metadata and schema
  • Queries and search performance
  • Title, description, and creative drafts
06Management+

LEADS / FOLLOW-UP

Leads with the context behind the inquiry

Each inquiry retains its site, page, source, service, and follow-up state, connecting marketing activity to the actual response.

  • Source and campaign
  • Page and service
  • Status and follow-up
07Project and access configuration

ACCESS / INTEGRATIONS

Permissions and integrations

Search Console, media, and provider connections remain site-scoped and visible only to users with the appropriate role.

  • Site- and role-based access
  • Controlled provider connections
  • Tenant data separation

PRODUCT WORKFLOWS

How the work looks when the platform fits the product.

Three separate views represent three different jobs. They do not promise what Google or an AI engine will display; they improve the inputs, checks, and publishing decisions.

RECIPES / EDITORIAL CONTROL

From archive to clear editorial actions.

Editors see what is missing, ready, or published. Each card connects content state, completion quality, and the next available action.

  • 01Content-state filters
  • 02Completion score and quality notes
  • 03Edit, improve, or publish

Included in Advanced and Management+ when recipe operations are enabled.

Recipe workflow with cards, statuses, completion scores, and editorial actions

PHOTO / OCR / STRUCTURE

A photo enters. A structured draft leaves for review.

A background job separates upload, OCR, structure, taxonomy, and draft storage. Nothing publishes without human review and approval.

  • 01Photo or written source
  • 02Visible job-stage progress
  • 03Manual approval before publishing

A specialized Advanced and Management+ capability, based on the content model.

Photo-to-recipe workflow with OCR, structure, taxonomy, draft storage, and human review

GOOGLE / SEARCH CONSOLE / AI

One page context. Several stronger drafts.

The workspace combines existing public page data, query data when GSC is connected, and an organic preview. The assistant proposes drafts; the site owner decides what is published.

  • 01Organic preview with imagery
  • 02Up to three title and description drafts
  • 03Search intent connected to page content

Included in Management+ as part of ongoing SEO management.

SEO and AI workspace with an organic result preview, Search Console queries, and copy drafts

MANAGE / PUBLISH / LEARN

Information moves both ways without writing to Google.

01 / MANAGE

Edit and approve

Content, media, SEO, and configuration remain attached to the relevant site and page.

02 / PUBLISH

Publish directly to the website

API, revalidation, or a build refresh only the routes required by the architecture.

03 / LEARN

Return evidence to the dashboard

Events, performance, queries, and leads guide the next improvement decision.

MEASUREMENT WITHOUT GUESSWORK

What was not captured is not presented as measured.

Event and performance coverage depends on consent, browsers, and sample volume. The platform therefore preserves time windows, sample counts, and device separation instead of filling gaps with guesses.

MAINTENANCE PLANS

The operating scope follows the maintenance plan.

01 / BASIC

Basic

Includes the Uni.Mi CMS core license, content and media management, hosting, security, software updates, and monitoring. Advanced dashboard modules remain separate products or are bundled with the applicable plan.

  • Hosting and deployment
  • Security updates
  • Infrastructure maintenance

02 / ADVANCED

Advanced

Everything in Basic, with analytics, performance, content and media dashboards, plus specialized workflows configured for the project.

  • Analytics and events
  • Real-user performance
  • Content, media, and recipes when needed

03 / MANAGEMENT+

Management+

Everything in Advanced, with ongoing SEO management, the SEO and AI workspace, and lead operations.

  • Ongoing SEO management
  • SEO and AI workspace
  • Leads and follow-up

THE COMPLETE WEBSITE PRODUCT

A custom website outside. An organized control system inside.

Uni.Mi CMS is not a generic add-on attached after launch. It is planned with the website so content, measurement, and improvement keep working as one product.